BRUISES, NOT SCARS — A CULTURE WE’VE ALWAYS LIVED, NOW PUTTING INTO WORDS

Hi Swift Nature Camp Families,

Have you heard of The Anxious Generation by Jonathan Haidt? It’s making the rounds right now—and for good reason. It takes a close look at why kids today are more anxious than ever and what we can do about it.

Spoiler alert: One of Haidt’s top solutions is... overnight summer camp. (We couldn’t agree more.)

But the part that really grabbed me was a quote from a camp director featured in the book:

“We want to see bruises, not scars.”

I read that and thought—yes! That’s it. That’s what we’ve always believed here at Swift Nature Camp. We just didn’t have the words for it.

We’ve Always Been a “Bruises, Not Scars” Camp

From the beginning, Swift has been a place where kids try new things, face healthy challenges, and grow stronger from them. We’ve never been about bubble-wrapping childhood. Instead, we’ve always been about giving kids the freedom to run, stumble, learn, and rise again—with plenty of encouragement (and a little dirt on their knees).

Whether it’s a scraped elbow from a hike, the nerves before a talent show, or the first big bunkmate disagreement, we’ve seen time and again how kids thrive when given safe, age-appropriate space to grow. These experiences help them build confidence, independence, and resilience — traits that screens and schedules rarely teach.

So when I read that quote in Haidt’s book, it felt like someone finally put into words what we’ve practiced all along.

Making It Official in 2025 Staff Training

This year, we’re doing something new: we’re bringing the “bruise, not scar” mindset into our staff training in a clear and intentional way.

We’ll be talking with counselors and staff about how to recognize the difference between a challenge that helps a camper grow—and a situation that might cross into harm. We’ll be defining the kind of emotional, social, and physical risk that’s developmentally beneficial, and giving staff tools to respond with empathy and wisdom.

Because let’s be honest: growth isn’t always smooth. Learning how to share a bunk, navigate group dynamics, or paddle a canoe for the first time comes with bumps—literal and metaphorical. Our job is to guide campers through those moments, not eliminate them.

We’ll be asking questions like:

• What does "healthy challenge" look like in a camp setting?

• How do we create clear boundaries to keep experiences safe?

• When do we step in, and when do we let kids work things out?

And most importantly: How do we communicate this to campers and their parents, so they know that the minor bruises of camp life are signs of real, meaningful growth?

Why It Matters More Than Ever

In a world where kids are often shielded from every discomfort but exposed to every online pressure, camp offers something radically different. Real relationships. Real responsibilities. Real fun. Real growth.

So as we head into the summer of 2025, know that your camper is stepping into a community that has always valued safety and growth — and now, we’re naming it more clearly than ever.

We’re proud to be a camp where your child can fall (safely), get back up, and feel even more confident the next time around.

Thanks for trusting us to be a part of their journey.

Here’s to a summer full of sunshine, adventure, and maybe a few well-earned bruises.

Lonnie
Camp Director
Swift Nature Camp
Where kids unplug, explore, and grow — naturally